A cup is an object held as often as it is seen. Think about grip, rim and the surface where it will be used, as well as its place on a shelf.
Consider the drink volume.
Notice the handle shape.
Check the maker's care instructions.
Choose a useful next step.
Cups and drinkware for the first brew, the desk refill and the conversation that lasts a little longer. Shape and color make a familiar ritual feel personal.